Member Focus: National Sign Plazas (NSP)
Member Focus: National Sign Plazas (NSP)
The NSP Route Algorithm™: More Weekend Traffic, More Home Sales.
Even in a housing boom, new home search and discovery is driven by your weekend programs. The NSP Route Algorithm™ delivers your message through your weekend sign strategy by guiding home buyers through four stages of discovery.
- Develop the link between your brand’s digital marketing and your physical presence in the market.
- Direct the audience from origin points like freeway exits, shopping centers, and key intersections to your office.
- Qualify the audience along the route with filters like price, offers and calls to action, unique selling points, etc.
- Connect emotionally with qualified buyers through aspirational lifestyle cues.
We drive more of the right buyers to your sales office. Explore the NSP Route Algorithm™ -> https://www.nsp.biz/home-builder-weekend-signs/
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